News today that there is a relaunch of Bill Blass fashion and design.  Those of us of an “uncertain” age well remember the handsome designer from the 70s and 80s.  His clothing was elegant and I even remember wanting to copy the interior design of his home. He designed the interiors for Ford Motor Company for their Continental Mark luxury cars.  He was as much a social insider as the beautiful women he dressed.

BillBlass

“Fashion is a craft, and an expression of a period of time,” he once said. “But it is not an art – it’s pretentious to be in awe of it.” Specialising in tailored suits and formal cocktail dresses, he also insisted that his designs were not for the woman “obsessed with fashion,” adding: “I don’t pretend to be a Balenciaga or a Courreges – I simply want to make clothes for now.”

But what is being launched is not Bill Blass but contemporary lines and colors with the brand marketed through social media to a young audience who never heard of Bill Blass.

Not sure how I feel about it.  Why use his name really? Tell me what you think:

http://fashionista.com/2015/10/bill-blass-chris-benz-relaunch?utm_source=Fashionista&utm_campaign=5e3e707f74-Fashionista_Daily_October_27_201510_27_2015&utm_medium=email&utm_term=0_4bdacaea8a-5e3e707f74-408036297