Hermes is an extraordinary success story in the luxury brand market. After 180 years, the Hermes name continues to be a force in the global fashion market. 
Axel Dumas is the sixth generation to lead the company forward. Today’s article is a fascinating look at how Hermes continues to expand its market, even while it has no marketing department:
http://www.businessoffashion.com/articles/intelligence/how-will-hermes-find-growth-in-a-slowing-luxury-market?utm_