What is it about UGGs that they are still a fashion statement and popular after over fifteen years? There must be something there. My granddaughter wouldn’t even consider knock-offs, which, I might add, I proudly wear.   Why does she to have UGGs that you cannot get wet or wear in the snow or get muddy?

Take this description from the London Guardian Newspaper: “Uggs are certainly ugly, or at least inelegant. They look like something Frankenstein’s monster would wear if he were an elf.” Or from the Independent in 2003: “Ugg boots are not sexy, “unless you’re Mrs. Bigfoot on a lone mission across Antarctica to find Mr. Bigfoot.”

The Guardian goes on to say that, in 2015, “One coffee shop on Brick Lane in East London even banned Ugg-wearers from its premises – calling the boots “slag willies.”

UGGs are called the boots that people love to hate and yet soccer moms wear them with yoga pants and young teens wear them with short cut-off jeans. And the number of pairs sold globally is mindboggling and they are everywhere. They have come a long way from the Australian outback. Sexy no, but one model remarked that she wears Jimmy Choos and Uggs and that is all. Rather a juxtapose, what?

Enjoy this story from the Brits called “Uggs: the look that refused to die”:

http://www.theguardian.com/fashion/2016/mar/30/ugg-the-look-that-refused-to-die