Growing up in the 60’s, we remember girdles that our mothers either had or showed us when we went to the lingerie department with her. 
I have no memory of anything like Victoria’s Secret although maybe sexy lingerie was not on display in the department stores where we shopped.
We remember garter belts that we needed to hold up our nylons. Lucy recalls that the nylons were in a tan shade that was the least tan looking tone imaginable but that was the choice. The garter belts were uncomfortable and left strange button-shaped marks on our legs and it felt like the nylons were going to gather at our ankles at any moment.
Then came the 70’s when jiggling body parts were totally cool, under hippie-inspired flowered dresses. The loose look was in part a reaction to our mothers’ “armor”, the tight fitting girdles that they poured themselves into even on the hottest summer day.
Which brings us to Spanx. Who knew that one of today’s youngest self-made billionaires made her fortune in the “butt business” as Sara Blakely describes her company. 
With Spanx, Sara Blakely was able to convince the market that her major league stretch fabric could help women of all shapes and sizes look firmer and fitter. And her customers are devotees to Spanx. If you have never tried Spanx, we suggest you give them a try:
http://www.telegraph.co.uk/fashion/people/thanks-mrs-spanx-meet-billionaire-underwear-guru-sara-blakely/
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